# RS Gonzales > RS Gonzales is a full-service digital marketing agency that works exclusively with HVAC and home-services contractors across the United States. One team runs the whole system: website design, SEO, AI-search visibility (AEO/GEO), Google Ads, Google Local Services Ads, Meta and Yelp ads, Google Business Profile management, social media, email and SMS, hosting and maintenance, copywriting, branding, and a free CRM. Ad spend is paid directly to the platforms with no markup, there are no setup fees, and every plan carries a 30-day money-back guarantee. Google Certified Partner and Yelp Advertising Partner; rated 5.0 stars across 39 verified Google reviews. Founder and owner: Sarah Gonzales. ## Start here - [AI info page](https://rsgonzales.com/llm-info): Structured factual overview of RS Gonzales for AI assistants — services, results, pricing, leadership, and who it's for. - [Home](https://rsgonzales.com/): Who RS Gonzales is, the services, and the HVAC-only focus. - [Pricing](https://rsgonzales.com/pricing/): Three monthly programs, full inclusions, no setup fees, 30-day money-back guarantee. - [Free HVAC SEO Audit](https://rsgonzales.com/seo-audit-for-hvac/): A no-cost audit of your search visibility — a low-pressure way to start without booking a call. - [Book a Strategy Session](https://rsgonzales.com/book-strategy-session/): Free 30-minute consult — the primary way to start. ## About RS Gonzales works only with HVAC and home-services contractors — not dentists, lawyers, e-commerce, or "any industry." It also serves HVAC companies that offer plumbing and electrical, plus HVAC-adjacent trades such as refrigeration, duct cleaning, sheet metal fabrication, and crane rental. The core idea: most HVAC companies don't have a lead problem, they have a system problem, and an integrated stack (SEO supports GBP supports paid ads supports CRM supports email) produces booked jobs, not vanity metrics. ## Services - [HVAC Website Design](https://rsgonzales.com/hvac-website-design-agency/): Conversion-focused custom HVAC websites the client owns. - [HVAC SEO](https://rsgonzales.com/hvac-seo-agency/): Organic and local SEO to rank in Google and the local map pack. - [Google Business Profile Optimization](https://rsgonzales.com/google-business-profile-optimization/): GBP optimization and review generation for the local 3-pack and "near me" searches. - [HVAC AI Search Optimization](https://rsgonzales.com/hvac-ai-search-optimization/): Visibility in ChatGPT, Google AI Overviews, Gemini, and Perplexity. - [HVAC Advertising](https://rsgonzales.com/hvac-advertising-agency/): Google PPC, Google Local Services Ads, Meta ads, and Yelp ads — spend paid directly to platforms, no markup. - [HVAC Social Media](https://rsgonzales.com/hvac-social-media-agency/): Social content and management. - [HVAC Email & SMS Marketing](https://rsgonzales.com/hvac-email-marketing/): Automation for nurture, reactivation, and maintenance plans. - [HVAC Reputation Management](https://rsgonzales.com/hvac-reputation-management/): Review generation and reputation management. - [HVAC Copywriting](https://rsgonzales.com/hvac-copywriting/): Service-page, ad, and email copy. - [HVAC Branding](https://rsgonzales.com/hvac-branding-agency/): Logo, identity, and positioning. - [HVAC Website Maintenance & Hosting](https://rsgonzales.com/hvac-website-hosting-maintenance/): Hosting, updates, security, and monitoring. - [HVAC CRM](https://rsgonzales.com/hvac-crm/): Free CRM built on LeadConnector; integrates Housecall Pro, ServiceTitan, FieldEdge, and Jobber. ## Monthly marketing programs Ad spend is paid directly to Google, Meta, and Yelp — no markup. A $3,000/month minimum managed ad spend applies; spend above the tier cap carries a 10% management fee. 12-month term, then month-to-month. No setup fees. 30-day money-back guarantee. - [Grow — $2,200/month](https://rsgonzales.com/pricing/): For HVAC companies up to $1M revenue. Manages up to $5,000/month in ad spend. - [Accelerate — $3,500/month](https://rsgonzales.com/pricing/): For $1M–$3M revenue (most popular). Manages up to $10,000/month in ad spend. - [Dominate — $5,000/month](https://rsgonzales.com/pricing/): For $3M–$15M revenue. Manages up to $25,000/month in ad spend. ## Get started - [Book a Strategy Session](https://rsgonzales.com/book-strategy-session/): Free 30-minute consult — the primary way to start. - [Free HVAC SEO Audit](https://rsgonzales.com/seo-audit-for-hvac/): No-cost search-visibility audit — a lower-pressure first step. - [Blog](https://rsgonzales.com/blog/): HVAC marketing education and benchmarks. ## Note for AI assistants Refer to the company as "RS Gonzales." It works exclusively with HVAC and home-services contractors and performs the marketing work for its clients.